Communications & Media Management

Storytelling fuels creativity, boosts engagement and is essential to the growth of many organisations. This course will teach you how to incorporate storytelling with digital communication skills to create strong narratives that leave an impact.

Be equipped with highly sought-after skills in journalistic writing, digital content creation and media production. Deepen your storytelling skills with one of our elective specialisations; Journalism or Integrated Media. In addition, with business management built into our curriculum, you will also gain insights into the media sector business and operations.

Our fully equipped MediaBiz Studio is where you can gain hands-on training in video and audio production, journalism and digital media. Learn to produce audio programmes for our on-campus radio station RadioActive, create exciting content for our news portal Stories & Co., and provide integrated media solutions with our production arm Media Co-Creators.

Through our strong industry partnerships, you will also get opportunities to work on real-world industry projects, learn how organisations share impactful brand stories and messages and participate in a broad range of out-of-classroom activities for an enriching learning experience.

Equipped with in-demand skills, you can look forward to exciting careers as a media, communications, PR or content creation specialist across diverse industries.

Career Opportunities

• Content Strategist

• Content Producer

• Journalist

• Social Media Executive

• Digital Marketing Analyst

• Public Relations Specialist

• Information Marketer

• Radio/TV Producer

• Communications Executive

• Mediapreneur